About Us
The Hoffman Process in South Africa is delivered by a carefully trained team of facilitators working to the global standards set by Hoffman International. Each facilitator has undergone intensive personal and professional training, with ongoing supervision and development.
In addition, our local coordination and care teams are here to ensure your experience — from first contact to post-Process support — is handled with warmth, professionalism, and discretion.
Based in California, Bob Hoffman developed a series of techniques that helped people reconnect with their emotional self and move towards forgiveness. He coined the term 'Quadrinity' to describe the four aspects of our being — Intellect, Emotions, Body and Spirit — and structured the Process around the principles of Awareness, Expression, Compassion & Forgiveness, and New Behaviour.
Over time, with input from psychologists, educators and thinkers, the Process evolved into the immersive, seven-day retreat it is today. Bob retired from teaching the Process in 1991 yet remained active in his work until his death in 1997.
Supervising Facilitator
Serena Gordon is the Managing Director and co-founder of the Hoffman Institute UK, and one of the most experienced senior Hoffman facilitators in Europe. She serves as the supervising facilitator for the Hoffman Institute South Africa, supporting the integration of global quality standards and fostering international collaboration across our teaching and support teams.
Hoffman International
The Hoffman Process is currently offered in 15 countries globally. You can find the UK (www.hoffmaninstitute.co.uk) and the US (www.hoffmaninstitute.org) websites here.
